To further promote the company’s different programmes and services, JLGC continued its marketing activities through meeting branch managers of banks working with the company in the different parts of the country. These meetings aim to increase awareness of the loan guarantee culture within these branches and discuss procedures and any difficulties arising in the process.
The 1st meeting targeted Jerash, Ajloun, and Kufranjeh where 12 branch managers were present, followed by a meeting in Aqaba with 20 managers and another meeting in the Wadi Mousa, Tafeleh and Maan areas with10 more branch managers. Mafraq also was on the marketing map where JLGC representatives met another 8 managers.
The marketing team plans to continue these meeting to cover all areas of the Kingdom.